I saw today's show as well.. and I wonder where would they sell this at a physical location? I don't particularly care for the price that I see on the website provided. That's like $40 and not even counting shipping and handling which I figure the sellers get the customers there.
Spanx can be found at a variety of department stores and specialty shops. Here in upstate NY, we can find Spanx at Lord and Taylor department stores. Maidenform can also be found at department stores. A good bra will run you around $40(full price). I'm a teacher and therefore, not wealthy. I set money aside so I don't have to buy a cheap bra. Cheap bras just don't offer a good fit. They're not worth the money.