Do You Need a Patent For Your Idea? Shark Tank's Rohan Oza's Surprising Answer

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Playing Do You Need a Patent For Your Idea? Shark Tank's Rohan Oza's Surprising Answer

Do You Need a Patent For Your Idea? Shark Tank's Rohan Oza's Surprising Answer

If you have a genius idea, your first thought might be to patent it — but "Shark Tank's" Rohan Oza, also known as "Hollywood's Brandfather," says there's a more important move to make.  

"A lot of the time, it's about executing your idea quickly," Rohan tells our studio audience member. "If you have an idea — it has to be a real idea, please make it something that's differentiated to what's out there — get [it] to market quickly."

"I feel that gives you the protection you need more so than patents," he continues, "because if someone else copies you [and] your patent, and you're small, you'll spend a lot of money in legal fees just fighting it and not enough time building your business." 

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